Client: NDP 2012 Executive Committee
Digital and interactive work for Singapore's biggest annual event, delivered against a date that could not move.
National Day happens once a year, on the ninth of August, whether your build is ready or not. Everything had to work, at national scale, on the first try.
We built and load-tested the digital experience well ahead of the parade window, with rehearsal-day dry runs mirroring how the event itself is rehearsed.
Delivered on an immovable national deadline
Held up under event-day traffic
Foundation for further national-event engagements
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